/* Prism Media USA — brand tokens from confirmed brief */
:root {
  --charcoal: #1E1E1E;
  --orange: #F97316;
  --navy: #1E3A5F;
  --paper: #F5F5F4;
  --ink: #1E1E1E;
  --ink-soft: rgba(30, 30, 30, 0.72);
  --line: rgba(30, 30, 30, 0.14);
  --paper-on-dark: rgba(245, 245, 244, 0.82);
  --line-on-dark: rgba(245, 245, 244, 0.16);
  --radius: 10px;
  --max: 1120px;
  --font: "Manrope", system-ui, -apple-system, "Segoe UI", sans-serif;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: 0.01ms !important; animation-iteration-count: 1 !important; transition-duration: 0.01ms !important; }
}

body {
  margin: 0;
  font-family: var(--font);
  font-size: 17px;
  line-height: 1.65;
  color: var(--ink);
  background: var(--paper);
  -webkit-font-smoothing: antialiased;
}

img, svg { max-width: 100%; display: block; }
a { color: inherit; }
:focus-visible { outline: 3px solid var(--orange); outline-offset: 2px; border-radius: 3px; }

.wrap { max-width: var(--max); margin: 0 auto; padding: 0 24px; }

/* ---------- Prism divider: the signature motif ---------- */
.prism-rule {
  height: 4px;
  border: 0;
  margin: 0;
  background: linear-gradient(90deg, var(--charcoal) 0 34%, var(--navy) 34% 67%, var(--orange) 67% 100%);
}

/* ---------- Header ---------- */
.site-header {
  background: var(--charcoal);
  color: var(--paper);
  position: sticky;
  top: 0;
  z-index: 50;
}
.nav-bar {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  min-height: 68px;
}
.brand {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  text-decoration: none;
  font-weight: 800;
  letter-spacing: -0.02em;
  font-size: 1.1rem;
}
.brand .mark {
  width: 26px; height: 26px; flex: none;
}
.nav-toggle { position: absolute; width: 1px; height: 1px; opacity: 0; overflow: hidden; }
.nav-toggle:focus-visible + .nav-toggle-label { outline: 3px solid var(--orange); outline-offset: 2px; }
.nav-toggle-label {
  display: none;
  cursor: pointer;
  padding: 10px;
  border-radius: 8px;
}
.nav-toggle-label span,
.nav-toggle-label span::before,
.nav-toggle-label span::after {
  display: block; width: 22px; height: 2px; background: var(--paper); position: relative; content: ""; transition: transform 0.2s;
}
.nav-toggle-label span::before { position: absolute; top: -7px; }
.nav-toggle-label span::after { position: absolute; top: 7px; }
.site-nav ul {
  list-style: none; margin: 0; padding: 0;
  display: flex; align-items: center; gap: 4px;
}
.site-nav a {
  text-decoration: none;
  color: var(--paper-on-dark);
  font-weight: 600;
  font-size: 0.92rem;
  padding: 9px 12px;
  border-radius: 8px;
}
.site-nav a:hover { color: var(--paper); background: rgba(245,245,244,0.08); }
.site-nav a[aria-current="page"] { color: var(--paper); background: rgba(245,245,244,0.12); }
.site-nav a.cta {
  background: var(--orange);
  color: #fff;
  margin-left: 8px;
}
.site-nav a.cta:hover { background: #e4650b; }

@media (max-width: 900px) {
  .nav-toggle-label { display: inline-flex; align-items: center; }
  .site-nav {
    display: none;
    position: absolute; left: 0; right: 0; top: 100%;
    background: var(--charcoal);
    border-top: 1px solid var(--line-on-dark);
    padding: 12px 24px 20px;
  }
  .nav-toggle:checked ~ .site-nav { display: block; }
  .site-nav ul { flex-direction: column; align-items: stretch; gap: 2px; }
  .site-nav a { display: block; padding: 12px; }
  .site-nav a.cta { margin: 8px 0 0; text-align: center; }
}

/* ---------- Buttons ---------- */
.btn {
  display: inline-block;
  text-decoration: none;
  font-weight: 700;
  border-radius: var(--radius);
  padding: 14px 26px;
  border: 0;
  cursor: pointer;
  font-size: 1rem;
  font-family: var(--font);
}
.btn-primary { background: var(--orange); color: #fff; }
.btn-primary:hover { background: #e4650b; }
.btn-ghost {
  background: transparent;
  color: inherit;
  box-shadow: inset 0 0 0 2px currentColor;
}

/* ---------- Hero ---------- */
.hero {
  background: var(--charcoal);
  color: var(--paper);
  padding: 72px 0 88px;
}
.hero-grid {
  display: grid;
  grid-template-columns: 1.05fr 0.95fr;
  gap: 56px;
  align-items: center;
}
.eyebrow {
  display: inline-block;
  font-size: 0.78rem;
  font-weight: 800;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--orange);
  margin-bottom: 18px;
}
.hero h1 {
  font-size: clamp(2.1rem, 4.5vw, 3.4rem);
  line-height: 1.08;
  letter-spacing: -0.03em;
  font-weight: 800;
  margin: 0 0 20px;
}
.hero p.lede {
  font-size: 1.15rem;
  color: var(--paper-on-dark);
  max-width: 34em;
  margin: 0 0 32px;
}
.hero-actions { display: flex; gap: 14px; flex-wrap: wrap; }

/* Signage screen mock — grounds the hero in the product */
.screen {
  aspect-ratio: 16 / 9;
  border-radius: 14px;
  background: #111;
  box-shadow: 0 0 0 6px #2a2a2a, 0 24px 60px rgba(0,0,0,0.5);
  position: relative;
  overflow: hidden;
}
.screen .slide {
  position: absolute; inset: 0;
  display: flex; flex-direction: column; justify-content: center;
  padding: 9%;
  opacity: 0;
  animation: rotate-ads 12s infinite;
}
.screen .slide:nth-child(2) { animation-delay: 4s; }
.screen .slide:nth-child(3) { animation-delay: 8s; }
.screen .slide .ad-kicker { font-size: clamp(0.6rem, 1.2vw, 0.8rem); font-weight: 800; letter-spacing: 0.16em; text-transform: uppercase; opacity: 0.75; }
.screen .slide .ad-line { font-size: clamp(1.1rem, 2.6vw, 1.9rem); font-weight: 800; letter-spacing: -0.02em; line-height: 1.15; margin-top: 8px; }
.screen .slide.s1 { background: linear-gradient(135deg, var(--navy), #142a45); color: var(--paper); }
.screen .slide.s2 { background: linear-gradient(135deg, var(--orange), #c2570a); color: #fff; }
.screen .slide.s3 { background: linear-gradient(135deg, #efeeeb, #dcdad5); color: var(--charcoal); }
@keyframes rotate-ads {
  0% { opacity: 0; }
  4% { opacity: 1; }
  33% { opacity: 1; }
  38% { opacity: 0; }
  100% { opacity: 0; }
}
@media (prefers-reduced-motion: reduce) {
  .screen .slide { animation: none; }
  .screen .slide.s1 { opacity: 1; }
}
.screen-chip {
  position: absolute; top: 12px; right: 12px;
  background: rgba(0,0,0,0.55);
  color: #fff;
  font-size: 0.68rem;
  font-weight: 700;
  letter-spacing: 0.08em;
  padding: 5px 10px;
  border-radius: 999px;
  display: inline-flex; align-items: center; gap: 6px;
}
.screen-chip::before {
  content: ""; width: 7px; height: 7px; border-radius: 50%;
  background: var(--orange);
}
.screen-caption {
  margin-top: 14px;
  font-size: 0.85rem;
  color: var(--paper-on-dark);
}

@media (max-width: 900px) {
  .hero { padding: 56px 0 64px; }
  .hero-grid { grid-template-columns: 1fr; gap: 40px; }
}

/* ---------- Sections ---------- */
.section { padding: 72px 0; }
.section.tight { padding: 56px 0; }
.section-head { max-width: 42em; margin-bottom: 40px; }
.section-head h2 {
  font-size: clamp(1.6rem, 3vw, 2.2rem);
  letter-spacing: -0.02em;
  font-weight: 800;
  margin: 0 0 12px;
}
.section-head p { color: var(--ink-soft); margin: 0; }

.card-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
}
.card {
  background: #fff;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 26px;
}
.card h3 { margin: 0 0 8px; font-size: 1.05rem; letter-spacing: -0.01em; }
.card p { margin: 0; color: var(--ink-soft); font-size: 0.95rem; }
.card .tag {
  display: inline-block;
  font-size: 0.72rem; font-weight: 800; letter-spacing: 0.12em; text-transform: uppercase;
  color: var(--navy);
  margin-bottom: 12px;
}
@media (max-width: 900px) { .card-grid { grid-template-columns: 1fr; } }

/* Steps — genuine sequence, so numbering is earned */
.steps { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; counter-reset: step; }
.step {
  background: #fff; border: 1px solid var(--line); border-radius: var(--radius); padding: 26px;
  counter-increment: step;
}
.step::before {
  content: counter(step, decimal-leading-zero);
  display: block;
  font-weight: 800;
  color: var(--orange);
  letter-spacing: 0.06em;
  margin-bottom: 12px;
}
.step h3 { margin: 0 0 8px; font-size: 1.05rem; }
.step p { margin: 0; color: var(--ink-soft); font-size: 0.95rem; }
@media (max-width: 900px) { .steps { grid-template-columns: 1fr; } }

/* ---------- Navy trust band (forms, closing CTA) ---------- */
.band {
  background: var(--navy);
  color: var(--paper);
  padding: 72px 0;
}
.band h2 { font-size: clamp(1.6rem, 3vw, 2.1rem); letter-spacing: -0.02em; margin: 0 0 12px; }
.band p { color: var(--paper-on-dark); max-width: 38em; }
.band .btn-ghost { color: var(--paper); }

/* ---------- Forms ---------- */
.form-card {
  background: #fff;
  color: var(--ink);
  border-radius: 14px;
  padding: 36px;
  max-width: 640px;
}
.form-row { margin-bottom: 20px; }
.form-row label { display: block; font-weight: 700; font-size: 0.9rem; margin-bottom: 6px; }
.form-row .hint { font-weight: 400; color: var(--ink-soft); }
input[type="text"], input[type="email"], input[type="tel"], select, textarea {
  width: 100%;
  font-family: var(--font);
  font-size: 1rem;
  padding: 12px 14px;
  border: 1.5px solid var(--line);
  border-radius: 8px;
  background: var(--paper);
  color: var(--ink);
}
input:focus, select:focus, textarea:focus { border-color: var(--navy); }
textarea { min-height: 130px; resize: vertical; }
.hidden { position: absolute; left: -9999px; }

/* ---------- Content pages ---------- */
.prose { max-width: 46em; }
.prose h2 { font-size: 1.35rem; letter-spacing: -0.01em; margin: 40px 0 12px; }
.prose h3 { font-size: 1.08rem; margin: 28px 0 8px; }
.prose p, .prose li { color: var(--ink-soft); }
.prose strong { color: var(--ink); }

.page-head {
  background: var(--charcoal);
  color: var(--paper);
  padding: 56px 0;
}
.page-head h1 { font-size: clamp(1.9rem, 4vw, 2.7rem); letter-spacing: -0.03em; margin: 0 0 10px; font-weight: 800; }
.page-head p { color: var(--paper-on-dark); max-width: 40em; margin: 0; }

/* FAQ */
.faq-item {
  background: #fff;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  margin-bottom: 12px;
}
.faq-item summary {
  cursor: pointer;
  font-weight: 700;
  padding: 18px 22px;
  list-style: none;
  display: flex; justify-content: space-between; align-items: center; gap: 16px;
}
.faq-item summary::-webkit-details-marker { display: none; }
.faq-item summary::after { content: "+"; font-size: 1.3rem; color: var(--orange); font-weight: 400; flex: none; }
.faq-item[open] summary::after { content: "–"; }
.faq-item .faq-body { padding: 0 22px 20px; color: var(--ink-soft); }

/* Location list */
.loc-list { display: grid; grid-template-columns: repeat(2, 1fr); gap: 20px; }
.loc {
  background: #fff; border: 1px solid var(--line); border-radius: var(--radius); padding: 24px;
  display: flex; flex-direction: column; gap: 6px;
}
.loc .status {
  align-self: flex-start;
  font-size: 0.7rem; font-weight: 800; letter-spacing: 0.12em; text-transform: uppercase;
  padding: 4px 10px; border-radius: 999px;
}
.loc .status.live { background: rgba(249,115,22,0.14); color: #b45309; }
.loc .status.soon { background: rgba(30,58,95,0.1); color: var(--navy); }
.loc h3 { margin: 6px 0 0; font-size: 1.05rem; }
.loc p { margin: 0; color: var(--ink-soft); font-size: 0.95rem; }
@media (max-width: 700px) { .loc-list { grid-template-columns: 1fr; } }

/* ---------- Footer ---------- */
.site-footer {
  background: var(--navy);
  color: var(--paper-on-dark);
  padding: 48px 0 32px;
  font-size: 0.92rem;
}
.footer-grid {
  display: flex; justify-content: space-between; gap: 32px; flex-wrap: wrap;
  padding-bottom: 28px;
  border-bottom: 1px solid var(--line-on-dark);
  margin-bottom: 20px;
}
.site-footer a { color: var(--paper); text-decoration: none; }
.site-footer a:hover { text-decoration: underline; }
.footer-links { display: flex; gap: 20px; flex-wrap: wrap; list-style: none; margin: 0; padding: 0; }
.footer-legal { display: flex; justify-content: space-between; gap: 16px; flex-wrap: wrap; }